If you want to compete for the best talent, leaders who can propel your institution forward, the impression you make during a campus visit is essential. In an article in Inside Higher Ed, Alan Martino shares his thorough guide to making a campus visit a welcoming and positive experience for your candidates.

He hones in on a key step that’s easily missed. You can set the stage to have meaningful moments with candidates while they are on-campus by connecting with them before they arrive. He notes, “Connect with candidates before their visits. One hiring committee chair called me the afternoon before a virtual visit to go over the schedule and the plan for the day. I had an opportunity to ask initial questions and raise any last-minute concerns.”

Read his entire article here.